Xtra Crunch, our new range of potato chips Posted on February 26, 2026February 16, 2026 by Snacks El Valle At Snacks El Valle, we continue innovating to bring you truly memorable flavour experiences. That’s why we created Xtra Crunch, our new range of potato chips with a level of crunch that goes beyond the ordinary — designed for those who crave a firmer, louder and more immersive texture from the very first bite. With Xtra Crunch, we’ve achieved a chip that elevates the sensory experience without sacrificing the quality and character that always define us. Four bold flavours with personality: Cheese: rich and savoury, for palates that demand character. Sea Salt: the classic essence at its purest. Sweet Paprika: aromatic with a gentle touch of spice. Sour Cream and Onion: the taste of the favourite dip — now in chip form. More flavour, more texture, more experience With Xtra Crunch we expand our offering by delivering enhanced flavour, texture and authenticity. We want to be where the market demands true differentiation — accompanying the consumer with snacks that not only delight the palate but stay memorable. At Snacks El Valle we keep growing, we keep innovating… and the best part is that this is just the beginning.